How to Create a Product Promo Video with AI

How to Create a Product Promo Video with AI

5 min read

I used to spend two days in Adobe After Effects on a short launch video for one camera. Every photo, headline, and logo needed its own entrance, and a new product meant starting again. You can now generate that same product promo with AI motion graphics tools.

How to Create a Product Promo Video with Easymotion

With Easymotion, you can skip the timeline entirely. You do not have to animate each photo and headline by hand. Here is exactly how to generate your product promo.

1Open the Studio

First, navigate to Easymotion in your web browser and click the "Start Creating" button. You will be prompted to log in or sign up for a free account. Once logged in, you will enter the main studio interface.

2Enter Your Prompt

You have two options to create your product promo video. You can browse the template library to find a pre-made product promo style, or you can describe what you want in the prompt box. For example, type: "Create a product launch promo on a light gray background for the Zenith X camera. Show the headline PRECISION. POWER. PERFECTION. and the line The all-new Zenith X camera, stack photos of the camera, a mountain, and lens caps on the right, and end with Shot on Zenith X in handwriting."

easymotion.io

AI Motion Graphics Generator

Describe your motion graphics idea. Add a design reference if you'd like it to be recreated.

zenith-x-camera.jpg
16:9
Image to Animation
Data to Animation
Map Animation

A launch promo for the Zenith X camera with the headline PRECISION. POWER. PERFECTION. and stacked photos.

Tip

To show your own product, click the paperclip, choose Add Images, and attach a product photo. Easymotion places it in the promo.

3Customize Using AI Chat

Once your base animation generates, you can adjust the details using the AI chat panel located on the left side of the screen. Just type commands directly into the chat. For example, type: "Make it a sale ad for a gold watch on a dark red background. Show EXCLUSIVE in outline letters, EARLY BIRD in big cream letters, the line Save Big Before Anyone Else, Limited Time Only, a SHOP NOW button, and www.watchhub.com." The system updates your video automatically.

16:9

A sale ad for a gold watch with EXCLUSIVE, EARLY BIRD, and a SHOP NOW button on dark red.

4Export Your Animation

When you are happy with the result, click the Export button in the top right corner and select the MP4 format for a standard video file. To overlay this product promo onto another video, make the background transparent first: ask the chat for a transparent background, or press the checkerboard button on the background color in Quick Edit. When the preview shows a checkerboard, export in the MOV format and drop the file into Premiere Pro or DaVinci Resolve.

Copy-Paste Prompts for Your Animation

Paste one into the prompt box in Easymotion, then change the details to fit your video.

Prompt 1: Camera Launch Promo

Create a product launch promo on a light gray background for the Zenith X camera. Show the headline PRECISION. POWER. PERFECTION. and the line The all-new Zenith X camera, stack photos of the camera, a mountain, and lens caps on the right, and end with Shot on Zenith X in handwriting.

Prompt 2: Dark Launch Promo

Create a product launch promo on a black background for the Zenith X camera. Show the headline PRECISION. POWER. PERFECTION. and the line The all-new Zenith X camera, stack photos of the camera, a mountain, and lens caps on the right, and end with Shot on Zenith X in handwriting.

Prompt 3: Vertical Launch Promo

Create a vertical 9:16 product launch promo on a light gray background for the Zenith X camera. Show the headline PRECISION. POWER. PERFECTION. and the line The all-new Zenith X camera, stack photos of the camera, a mountain, and lens caps below it, and end with Shot on Zenith X in handwriting.

Adobe After Effects vs AI Motion Graphics

A product promo used to mean animating every photo, headline, and logo by hand for each new product. Here is how that work compares to Easymotion in 2026.

AspectAdobe After EffectsEasymotion
Time to Create1 to 2 daysUnder 60 seconds
Skill RequiredLayout, easing, and photo animationNo design skills needed
CostA Creative Cloud subscriptionPlans start at $10/month (free plan for template editing)
Learning CurveMonthsInstant text prompts
Export OptionsA new render for every product and sizeOne-click MP4 or transparent MOV

Frequently Asked Questions

Under 60 seconds. You type the product name, the headline, and the look you want, and Easymotion lays out the photos and animates them.

No, you do not need Adobe After Effects or any design skills. You describe the promo in a prompt, then change the text or the photos in the AI chat on the left.

Yes. Attach them with Add Images, and Easymotion puts them in the promo. Without photos, it can use stock photos that fit your prompt.

Yes. Pick 9:16 Vertical in the prompt box, or ask the chat to make it vertical. Make one version for each size you need.

Use a MOV file with a transparent background. Ask the chat for a transparent background, or set the background color to transparent in Quick Edit, until the preview shows a checkerboard. Then export MOV and place it over your footage in Premiere Pro or DaVinci Resolve. Use MP4 for a normal video file.

Written by Gokul Ramesh

Co-Founder, Easymotion

Motion designer and AI engineer building the fastest way to create professional animations. Eliminating the After Effects learning curve so you can bring ideas to life at the speed of thought.